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RESOURCES, THOUGHTS, AND ENCOURAGEMENT FOR women business owners.

building better businesses, TOGETHER.

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With all its resolutions and its “words of the year” and its best intentions, the turn of a new year can feel overwhelming for lots of us. . . especially in a year like 2021.  Completely transparent: It’s been a smidge hard for me to step into any mode of excitement or expectation for the […]

The one question to ask NOW if you want to discover your purpose

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Purpose

On Saturday, the fam and I caught a 9 PM showing of 1917.   For just under two hours, we traveled into a century-old story about war and friendship. And as we sat there, watching the near one-shot tale teach us everything we’d ever need to know about unfathomable loss and unbelievable courage, I’m not sure any […]

4 easy-to-use tools for a better brand story

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Story

 “And Lord, please be with Marlena and Bo and Hope. You know how awful Stefano is. Please keep them safe.”  The year was 1997, and my husband and I were sitting around the table with a few friends telling stories about our crazy families. When our friend Chris recited the words his Grandma prayed before EVERY […]

What’s the secret to telling great stories?

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Story

This could be dangerous, putting this all out here in a post like this, but here goes nothing.   Before you read another word, you’ve got to pinky swear and sailor swear that you won’t ever, ever, ever leak a word of this to anyone who carries a badge.   Deal?   Good. Let’s delve in for some story time.   Once upon a time […]

6 ways to avoid confirmation bias

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Story