The Blog

RESOURCES, THOUGHTS, AND ENCOURAGEMENT FOR women business leaders.

TELLING BETTER STORIES, TOGETHER.

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This could be dangerous, putting this all out here in a post like this, but here goes nothing.   Before you read another word, you’ve got to pinky swear and sailor swear that you won’t ever, ever, ever leak a word of this to anyone who carries a badge.   Deal?   Good. Let’s delve in for some story time.   Once upon a time […]

6 ways to avoid confirmation bias

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Story

In 1910, Russian filmmaker Lev Kuleshov changed the way films would forever be edited.   He had a hunch that if you just zeroed in on an actor’s face, a whole range of emotions could be communicated. And his theory blew the lid on the whole bag of audience manipulation tricks.   Using the EXACT SAME editing […]

This one tool will change the way you see (and tell) your story

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Story

This week, I read The Science of Storytelling by Will Storr.  Without a smidgen of doubt, this is one of the best books I’ve read throughout 2020. (The 3.3 pages of notes in my Google folders lends some proof to that claim.)  What I’d really like to do is just share that Google doc with you. . . because […]

Is your story doing its job?

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Story

It can be so hard to step back from the expected narrative of our lives, and even easier to describe ourselves with language that feels safe and proven.

But what might happen if you take just a moment to really think about the characters, the themes, the individual moments, and the conversations in your life>> the ones that have made life super hard and the ones that have made life super beautiful?

How to tell a better brand story

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Story